Our current technological age allows for information at the click of a button.  But often what people really want are personal, relatable stories, not unrelatable medical jargon.  That is where the medium of blogging comes into play.  A blog is a perspective that, when done correctly, can engage a reader into your business base, tell a story, and create a community all in under 1000 words at a time. Sharing a story of success with a patient’s treatment, learning a new technique to use at home, or even learning better self-care are all areas that a blog that can help patients. Join me as I share with you how to start a blog and really build it into a driving force that allows patients, clients, professionals, or other audiences to seek you out and learn about what you have to offer.  I will demonstrate effective titles, appropriate use of language to captivate audiences, ways to use keywords to your advantage, how to generate additional income streams, and pitfalls to avoid as you begin telling your story.